Sell your car on the largest Swiss car marketplace

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Overview of prices

Advertise your vehicle on
Your ad will also be posted on, a partner of Comparis, at no extra cost. is responsible for processing payments and checking your listing. You can pay by credit card or invoice (+ CHF 9 processing fee).

Advertising period Basic Plus Premium Unlimited
14 days CHF 59 CHF 99 CHF 149 -
30 days CHF 99 CHF 149 CHF 249 -
60 days CHF 169 CHF 249 CHF 399 -
Unlimited - - - CHF 299

Contact: 031 744 17 40 | | Mon-Fri: 8 a.m - 5 p.m.



Selling your car: 10 steps to success

Selling a car is not easy. To be successful, it’s important to choose the right time, prepare the sale properly and produce convincing sales arguments. Comparis guides you through the sales process in 10 steps.

On average, it takes two and a half months for a used car to find a new owner (source: auto-i-dat). It may take longer depending on the make and model. Preparing thoroughly and adopting a systematic approach are key to achieving a sale. Follow these 10 steps to increase your chances of success.

  • 1. Choose the right time

    The first thing to decide on is the time to sell. How high is demand for your vehicle in a particular season? If you are selling a convertible, it’s better to wait until spring. If possible, avoid the summer holidays or the January slump. This is because sale prices will fluctuate to reflect lower demand.

  • 2. Prepare the car for sale

    Are any repairs needed?

    Repairing any smaller dents, paintwork or upholstery damage can pay off. A simple SMART or spot repair can work wonders on the appearance of your vehicle. Depending on your cover, you may be able to claim the cost of the repair from your car insurer. However, find out first how much the repairs will cost and how much your deductible is, if you have one.

    When was the last technical vehicle inspection?

    Is your vehicle over 10 years old and was the last official vehicle inspection more than a year ago? If so, you must arrange for a professional to look at the car before it changes owner. A voluntary inspection prior to selling can also be worthwhile for newer vehicles. Used cars that have undergone a recent inspection are generally more popular with buyers.

    Is the car still under warranty?

    Has the manufacturer's warranty expired recently? Find out whether you can take out an extended warranty. This can speed up your sale, particularly with more expensive vehicles. In this case, the manufacturer's products are the best choice. They usually contain the same benefits as the original warranty. If you choose a third-party provider, check the cover and whether any excess or deductible applies. The cost of an extended warranty varies according to provider and model. Contact your nearest dealer for more information.

    Our tip: evaluate the costs and benefits before carrying out any repairs, booking a vehicle inspection or taking out an extended warranty. Is the financial outlay worth the additional benefit?

  • 3. Establish the selling price

    The best way to work out a selling price is to take a look at the vehicle registration certificate. You will need the following information to determine a vehicle’s value:

    - Date of first registration

    - Mileage (in km)

    - Make

    - Model

    - Type approval (vehicle registration certificate item 24; if make and model cannot be determined exactly)

    Obtain vehicle valuation

    How can I decide on the selling price myself?

    Alternatively, you can establish the market value of your car yourself. The advantage: you become familiar with the competition. The disadvantage: the process takes longer.

    This is how it works: look for ads for similar vehicles on an online car marketplace. Concentrate on the following criteria:

    - Make

    - Model

    - First registration (year)

    - Fuel (petrol, diesel, bioethanol, gas, hybrid, electric, hydrogen)

    - Transmission (manual or automatic)

    - Drive (all-wheel, rear-wheel, front-wheel)

    The mileage is also a factor but shouldn't be filtered for the first search. Otherwise you will obtain too few results. On the basis of the ads found, you can establish a price range within which you can set your price.

    Note: if you want to sell the car as quickly as possible, set a lower price.

  • 4. Provide good-quality photos

    First impressions count – and that applies to car sales too. The quantity of cars for sale is huge and it's not easy to stand out from the crowd. High-quality pictures are therefore key to a successful sale. Observe the following points when photographing the vehicle:

    - Ensure that the car is clean. If possible, wash it beforehand.

    - Take photos from all possible angles.

    - Include photos of the interior.

    - Depending on the season, remove snow or leaves from the car.

    Our tip: choose a neutral environment, such as an empty car park, as a background for your photos, to avoid unnecessary distractions.

    If you have experience in making videos, you can also include a YouTube video of the car. It’s important that the car in the video is the one that you are actually selling. Ensure that the content is of good quality.

  • 5. Advertise the car

    In your ad, describe the car as comprehensively and accurately as possible. Use the vehicle registration certificate and your current contract as a guide. As well as the compulsory information (make, colour, first registration, price, model and body type), the following details will also have an impact on the sale:

    - Details of equipment and accessories (standard and optional)

    - Details of the service history: how often has the vehicle been serviced?

    - Is the vehicle still under warranty and for how long?

    - Are there any free services still available?

    - Has a vehicle inspection recently been completed?

    Mention any faults or defects as well as the positive features. This will help establish a relationship of trust before a possible meeting. Make sure that the information you provide is truthful. If a car has been in an accident and this is not stated, the buyer can withdraw from the sale.

    Note: if you advertise the vehicle on the basis of its type approval, details such as standard equipment will automatically be included.

    How much does it cost to advertise?

    The cost of advertising with the partnership of and depends on how long you wish the ad to be displayed. You can pay by credit card or invoice (the latter incurs a processing fee of 9 francs). You create the ad directly on our partner's website.

    Advertise car now

    If you don't want to spend any money, you can advertise your vehicle on other channels. However, you can expect it to take a bit longer to find a suitable buyer. An sign placed in your car parked on the street is one way of drawing the attention of passers-by to your sale. Free classified ads (online or offline) or social media posts are alternative options.

  • 6. Monitor the ad

    Publishing the ad does not mean that your work is done! If no one has contacted you after a week (or ten days maximum), you should reconsider your offer. Does the ad contain enough sales arguments? Is the quality of the photos high enough? If you have answered these question with “yes”, you should consider changing the price.

    Our tip: car buyers usually sort their search results from lowest to highest price. Setting your selling price so that it appears on the first page of a detailed search increases your chances of achieving a sale.

  • 7. Prepare for a test drive

    Before you meet a potential buyer, think about what is attractive about your vehicle. Preparing properly for this meeting can make a big difference to your chances of a sale. Possible sale arguments include:

    - The car has only had one owner.

    - The car was driven primarily on motorways.

    - The car was serviced at the required intervals.

    - No one smoked in the car.

    - It has a timeless design.

    - No animals (e.g. dogs) were transported in the car.

    Note: consider how far you are prepared to reduce the price before negotiating.

    Which documents are required?

    Make sure you have all the necessary paperwork ready.

    - Vehicle registration certificate

    - Service log book

    - Results of the most recent vehicle inspection

    - Vehicle owner's manual

    - Emissions documents

    In addition: have invoices for major repairs such as new brakes and tyres to hand. Receipts for extra accessories, tuning and maintenance work may also be useful.

    Necessary preparations before the meeting

    Wash the car again before the appointment. Pay attention to details such as tyres, wheel rims and the condition of the bonnet. Potential buyers generally inspect these parts more closely. Remove anything that does not belong to the car. Check levels of liquids such as oil, coolant and windscreen washer fluid. Finish by checking the tyre pressure and lights.

  • 8. Meet the potential buyer

    Allow sufficient time for the appointment, including a test drive (around 1.5 hours). Don't forget to ask the potential buyer for ID and their driving licence. Ideally, make a note of the ID number. Accompany the potential buyer on the test drive if possible. You can then comment on the handling and performance during the drive. For safety reasons, don’t arrange to meet in an unusual place, such as a lay-by or motorway service station, and take someone else along with you, if possible.

    Our tip: if you have one, bring the sale agreement to the test drive appointment. It’s best if the buyer signs it there and then. In addition: don’t sign any agreement provided by the buyer. If the buyer puts you under pressure, end the negotiations. You set the rules.

  • 9. Draft the agreement

    You are advised to enter into a contract when selling a car, even if the transaction is between friends. The agreement should contain details of both parties and information about the vehicle. Avoid statements about whether the vehicle has been in an accident unless you are completely sure. If you mark the vehicle as “accident-free” on the sale agreement, this means you take responsibility for any accident damage caused by the previous owner and may have to accept the consequences. In other words, the buyer can withdraw from the sale.

    Download sale agreement

  • 10. Arrange payment and handover

    Cash payment is the most reliable method. You should only accept a down payment if the outstanding amount will be paid at the vehicle handover. You should only hand over the vehicle when you have received the full payment. Obtain a receipt for all the documents and keys you hand over.

    It is a good idea to deregister the vehicle yourself. You can do this at the Road Traffic Office or by post. Once the vehicle registration certificate has been cancelled, the car may still be on the road until midnight the same day.

    Never hand over a vehicle that is still registered in your name. If the buyer does not reregister the vehicle, this could cause trouble. What’s more, you will pay tax, insurance and fines as long as the vehicle is in your name.

    Note: remember to notify your insurance company of the sale of the vehicle. It’s best to cancel the agreement officially. The insurance company will then reimburse part of the premium amount you have already paid.